Why are millions of videos being viewed on BrokenCurve syndicated platform each month?

The great thing about BrokenCurve that differentiate us from all other online Video platforms is that our users are able to create and watch a list of videos, as oppose to selecting and watch one piece of video at a time. For end users, it’s just like being the programmer for your own TV station. Once your list is created, you press play and sit back and watch all your videos without lifting another finger. Additionally, users are able to take their created play list and embed it in their profile on myspace.com, facebook.com or any other website for that matter. Other sites only offer users the option to embed one piece of video at a time.

As a result many web masters are signing up to be web publisher partners of BrokenCurve.com. They are then able to broadcast BrokenCurve content on their site and generate an income from doing so. If you are a publisher learn more here: http://www.brokencurve.com/Publisher/Default.aspx

Finally, we empower our community to get the news out about things that are happening in their communities. With the “You Report it” Feature, users are able to use their cell phones and other electronic devices to send in pictures and text about things that matter to them. From celebrity sighting, concerts and party reviews, disasters and accidents to police brutality. Don't let others tell your story, if it’s happening, You Report it! Those who provide the top rated and most viewed reports will be allowed to submit video reports and qualify for compensation.

How often will Content Partners be paid?

BrokenCurve will pay to Licensor the licensor’s Net Revenue for a given month on a net 30 basis.

What is Net Revenue?

Net Advertising proceeds will be the gross amount of advertising revenue generated, less any costs incurred to secure such advertising. Costs will be deducted prior to calculation of Licensor’s percentage, and will include hosting, streaming of Licensed Media Content to users and affiliate agent fee.

How will I know if I am being paid what I am due?

Content partners are able to track how many views their content is receiving in real time.

What is the rate and/or formula for payment?

BrokenCurve shares ad revenue with its content partners. The specific rate and/or formula for payment is based on your contract with BrokenCurve LLC. In general, content owners will be compensated based on how often their content is viewed and the advertising rate set by both advertisers and BrokenCurve.

Am I paid per viewings of my content?

Yes, you are paid based on how many times your content is viewed.

A Video Ad will play before every three Video Viewing. (This might change base on user feed back)

What if there is an initial period when there is no advertising and my content is being viewed, do I still get paid?

No, we only pay for viewed content when we have advertisers sponsoring your content.

Do I have to secure advertisers for my content?

You do not have to secure advertisers for your content. That is our job.

Keep on creating great content and let us find a way to monetize it.

The only thing we ask for is a list of advertisers that you think would be interested in your content and a few reasons why. However, if you have access to advertising, please feel free to pass that contact information along to us. It will only help you make more money!

Do I have any control as to where my content appears?

Content owners are able to restrict their content from appearing on specific sites.

However, restricting your content from certain sites might adversely affect your potential revenue.

Is there a limit for how long my content will be available?

There are no limits for how long your content is available. Our initial licensing of your content is for 12 months.

Do I have to show any clearances or talent releases?

Our contract states that Licensor (you) hereby represents and warrants that: (1) the Licensed Media Content is owned or licensed by Licensor (you) and does not breach or infringe any copyright, common law right, or other right of any third party; (2) the Licensed Media Content does not contain any matter which is scandalous, libelous, obscene, an invasion of privacy, pornographic, or otherwise unlawful; and (3) Licensor has the right, power and authority to enter into and perform this Agreement. We suggest you dot all your “i's” and cross all your “t's”.

What format do I make submissions in?

All files should be submitted in Flash format (.flv)

Most video editing programs are able to convert your finished product to flash.

Ask your editor or ask us for more information.

Is there a limitation on the length of content submitted?

Our suggested length for content submitted to our platform is 7 minutes.

This time limit works best for optimizing advertising.

If you have content longer than 7 minutes, we suggest you cut it into several parts.

Why is this length optimal?

This length is optimal for two reasons: (1.) After the 5 to 7 minute ranges, the time it takes to download the content starts to be observable and become a potential a hindrance to the user. (2.) A 21 minute piece of content for example is able to garner more viewing incidents if it is divided into 3 equal pieces than if it is being viewed as one piece of content.

What if I am a filmmaker with an interesting film, how do I get compensated?

Filmmakers are compensated the same way other content owners will. If you have content longer than 7 minutes, we suggest you cut it into several parts with 7 minutes as the suggest longest piece. We are then able to add video ads over the content as a pre-roll, post-roll or banner ads on the page where the content is being viewed. Base on your contract with BrokenCurve, you will receive a certain percentage of the ad revenue generated by the viewing of your content.

To us it does not matter if your film is a short or feature length.

The CPM model for advertisers.

Cost per mille (CPM), also called cost per thousand (CPT), is a commonly used measurement in

advertising. In Italian mille means thousand, therefore, CPM means cost per thousand. CPM is used by

Internet marketers to price ad banners and Video Ads . Sites that sell advertising will guarantee an

advertiser a certain number of impressions (number of times an ad banner is downloaded and

presumably seen by visitors.), then set a rate based on that guarantee times the CPM rate. Assuming a website has a CPM rate of $25 and guarantees advertisers 600,000 impressions will charge $15,000 ($25 x 600) for those advertisers' ad banner.

This model gives the advertiser more control and choices during a campaign. Advertisers can set a

budget base on dollars or desired number or page views. We will also provide reports to the advertisers

regarding the campaign. Advertisers are billed on a monthly bases.

An example of computing the CPM:

1. Total cost for running the ad is $15,000.

2. The total volume is 2,400,000 views.

3. The CPM is computed as CPM = ($15,000 x 1000)/2,400,000 = $6.25

4. CPM can also be calculated as CPM = $15,000/(2,400,000/1000) = $6.25

The second equation is easier for solving for unknown Cost of Unit when you know Audience and

desired CPM.